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about teeth whitening

teeth whitening 101

A bright, white smile helps anyone look young, fresh, and healthy. Some lucky people have naturally white teeth, but most teeth are slightly yellow or brown. Teeth are also porous, so dark food and drink can penetrate and stain not only the surface of teeth, but beneath the enamel, too! Brushing alone – even with a “whitening” toothpaste – won’t remove those stains.

For significantly whiter teeth, you’ll need to use a whitener with peroxide, which releases ions that safely penetrate teeth and remove color, both inside and out. Choose a product that fits your lifestyle so you’re able to follow the program through to the final result. And just like taking care of your skin or hair, caring for your teeth isn’t a one-time thing – because your teeth are exposed to food and drink every day, you’ll eventually need to whiten again, to keep teeth looking their best!

The GO SMiLE Difference


No matter how dark your teeth are, how quickly you want results, or how much time you can dedicate to whitening each day, GO SMiLE has the perfect whitener for you. Our proprietary Hyperox™ technology utilizes pure hydrogen peroxide and complementary ingredients that make it work faster and harder, for a difference you can see in as little as one day. And because following a program consistently and completing it as instructed is important to getting good results, we’ve gone to great lengths to improve the whitening experience. Whether you’re whitening for the first time and want dramatic results, or you drink a lot of coffee and need a little brightening every few months, our products will give you the results you want with minimal effort. We combine advanced formulas with unique, convenient application methods, so our whiteners are not only highly effective, but fast, easy, and a pleasure to use.